Privacy & Cookie Policy
Wow Fashions FZ-LLC ("Wow Fashions", "we", "our", "us")
Policy Overview
Your privacy is our priority
This Privacy Policy explains how we collect, use, disclose, transfer, secure, and retain personal data when you visit or use our website, mobile applications, or related services (the "Platform"), or when you purchase our products and services.
This Privacy Policy works together with our Terms & Conditions, Shipping Policy, and Refund & Return Policy (collectively, the "Policies").
Privacy Policy
Who We Are & How to Contact Us
Privacy & Data Rights
For access, correction, erasure, or objection requests:
[email protected]We aim to respond within applicable legal timelines.
Personal Data We Collect
Name, email, phone, addresses, account identifiers
Items purchased, order IDs, payment status
Tracking numbers, delivery statuses
Measurements, fabric selections, designer notes
Wow Fashions does not store, sell, share, rent, or lease credit/debit card details or personally identifiable information to any third parties.
Purposes & Legal Bases for Processing
Processing orders, payments, shipping
Contract PerformanceResolving issues, queries, complaints
Legitimate InterestsPersonalized offers, promotions
Consent RequiredProtecting against fraud and abuse
Legal ObligationYour Rights
Request a copy of your personal data
Correct inaccurate or incomplete data
Request deletion of your data
Receive your data in a portable format
To exercise your rights, contact us at [email protected]. We may request verification to protect your account.
AI Disclosures
AI-Assisted Features
We use AI-assisted tools to enhance our marketing and user experience:
- Copywriting and translations
- Visual concepts and recommendations
- Try-On/Visualizer approximations
AI-generated content is illustrative and provided "as is" for guidance only. It does not amend product specifications or create guarantees. Handcrafted outcomes may vary.
Security Measures
Least-privilege access principles
Data encryption in transit
Tokenized payment processing
No online service can be 100% secure. You are responsible for protecting your credentials and devices. We may suspend accounts for suspected fraud or abuse.
Cookie Policy
How we use cookies and similar technologies
What Are Cookies?
Cookies are small text files placed on your device (computer, mobile, tablet) when you browse a website. They enable websites to function properly, enhance user experience, store preferences, and gather usage analytics.
Types of Cookies We Use
| Cookie Type | Purpose | Examples | Required |
|---|---|---|---|
| Essential Cookies | Required for Platform functionality | Login, cart, checkout, security | Required |
| Analytics & Performance | Understand usage and behavior | Page views, session duration | Optional |
| Functional Cookies | Store user preferences | Language, region, currency | Optional |
| Advertising & Retargeting | Marketing and ad relevance | Campaign tracking, personalized ads | Optional |
How to Control Cookies
- Browser settings
- Device settings
- On-site cookie banner
Consequences of Disabling Cookies
Some website features may not function correctly, such as cart behavior, login persistence, or personalization.
Data Sharing Notice
We do not sell, share, rent, or lease personally identifiable information or credit/debit card details through cookies.

Third-Party Services
The Platform may link to third-party sites. Their privacy practices are governed by their own policies.
Policy Updates
We may update this Policy periodically. Changes will be communicated via the Platform and/or email.
Jurisdiction & Complaints
This Policy is governed by UAE law. You may lodge complaints with data protection authorities.
Questions or Concerns?
We welcome the opportunity to resolve any privacy concerns directly.
By using our Platform, you acknowledge that you have read and understood this Privacy & Cookie Policy.